SixthScoop
The autonomous research and outreach engine that lets PR agencies deliver better results for more clients, at higher retainers, without adding headcount.
Trusted by PR agencies and publicists serving founders, executives, and thought leaders.
Your clients are paying for results. Your team is buried in research.
Every week it's the same story. Hours finding the right podcasts for a client. More hours writing pitches that feel personal enough to land. Following up. Tracking who responded. Starting over for the next client.
Your team is talented. They're also spending most of their time on work that could be running in the background while they focus on what actually requires them.
The agencies raising their rates right now have built smarter infrastructure, and now you can too.
spent weekly on manual research per client
of pitches never get opened because they're generic
more clients served with the same team size
What if the research, pitching, and follow-up just... ran?
SixthScoop is built specifically for PR agencies and publicists who are ready to operate at a different level.
Every week, autonomous deep research agents surface the most relevant podcasts, publications, and stages for each of your clients — with host contact info, recent episode topics, editorial angles, and speaker application links. All verified. All ready to act on.
Then SixthScoop writes personalized pitches based on what the research actually found — in your client's voice, referencing the specific conversations each host is already having with their audience. It sends them (or drafts them for you, your choice).
It follows up automatically, up to three times. The moment a response comes in, the conversation lands in your hands — because these agents understand the value of human conversation.
At the same time, weekly AEO content is being produced for every client — blog posts, newsletters, and social content built around the exact search terms their audience is using right now, structured to get your clients cited on AI platforms like ChatGPT and Perplexity.
Everything goes out under your agency's brand. Your clients see your name on every report, every deliverable, every piece of content.
You show up to every client call with a pipeline full of opportunities. Not a status update.
Your team focuses on strategy. SixthScoop handles the rest.
Show up to every client call with a pipeline full of opportunities.
Everything your agency needs to run at scale.
Deep Research Agents
Running every week per client. Surfacing podcasts with host contact info and recent topics. Publications with editorial angles and editor details. Industry events with speaker application links and deadlines. Search terms your client's audience is actively using right now — on Google and on AI platforms.
Brand-Voice Pitching
Every pitch is written from your client's story and voice, connected to what the research found. No templates. No generic outreach. No AI-hallucinated facts. Pitches that read like they came from someone who actually did their homework — because the system did.
Automated Follow-Up Sequences
Up to three follow-ups per contact, each one adding value rather than just nudging. The moment a response comes in, the conversation is handed directly to you. You only step in when there's real interest.
AEO Content Production
Weekly long-form and short-form content in your client's voice, built around verified search behavior data. Optimized for AI platforms, not just Google. Keeps your clients visible and findable between placements.
White-Labeled Client Reports
Every research brief, every outreach report, every content deliverable carries your agency's branding. Your clients see your work and attribute every win to you — as they should. Not the platform.
Human in the Loop — Always
SixthScoop handles the volume. You handle the judgment. Every approved pitch, every live conversation, every strategic decision stays with your team.
Not ChatGPT. Not Perplexity. Not another AI tool your team has to manage.
General AI tools are powerful — but they're built for everyone, which means they're optimized for no one.
SixthScoop is built specifically for publicists, PR firms, and boutique branding agencies. The research is automated, not prompted. The writing is context-aware, not template-based. The outreach runs on autopilot, not on your team's calendar.
You don't manage SixthScoop. It runs in the background while you run your agency.
General AI Tools
- Prompt-driven
- Manual research
- Generic outputs
- You manage it
Traditional PR
- Labor-intensive
- Hard to scale
- High headcount
- Low margins
SixthScoop
- Autonomous agents
- Deep research weekly
- Brand-voice output
- Runs itself
Built for agencies serious about scale.
Agency
Up to 2 clients + your own sandbox account
Additional client accounts: $497/mo each
Start Free TrialAgency + Assistant
Up to 2 clients + dedicated human assistant
Additional clients with assistant: $1,197/mo each
Start Free TrialBoth plans include a 14-day free trial with code SCOOPED
"We went from managing 4 clients to 12 in three months — without hiring a single new team member. SixthScoop changed the economics of our entire agency."
Agency Founder
Boutique PR Firm
The kitchen doesn't make a
Michelin-starred chef great.
They already are. The kitchen is just engineered around their vision — every tool in exactly the right place, every process running exactly the way they need it to, nothing between their instincts and the plate.
Your agency already knows how to do this work. SixthScoop is the kitchen built around the way your team works — so nothing stands between your expertise and the results your clients are paying for.
Common questions.
No. Every report and deliverable is white-labeled to your agency. SixthScoop is your infrastructure, not your clients' business.
About 60–90 minutes per client to set up their context, voice, and research parameters. From there, the agents run automatically every week.
Every pitch and piece of content can be reviewed and approved before sending. You control how much autonomy the system has per client.
Yes. SixthScoop works for any PR professional managing multiple clients — whether you're a boutique agency or an independent publicist building a roster.
The Agency plan gives you the full platform. The Agency + Assistant plan adds a human assistant per client account who has been trained specifically on SixthScoop and manages the platform across all your client accounts so you never have to touch it yourself, if you choose not to.